The retail landscape has undergone a transformation with the advent of ecommerce platforms, allowing businesses to engage with vast numbers of customers daily. Also, with the current ease of launching an online store, more business owners are venturing into the world of ecommerce. However, the allure of expansion and global outreach carries its own set of risks that, if mishandled, could lead to critical e-commerce missteps, potentially causing the company to falter before it gains traction.
